TenderFinder

Principals Pty Ltd

ABN 88069309495

Also recorded as Principals Pty Limited.

Total awarded

$2.3M

Contracts

8

Agencies

4

Annual run-rate

$549K

Growing. Annualised run-rate over the last four complete quarters is 93.1% higher than the four quarters before it.

Contract value over time

Principals Pty Ltd annualised contract run-rate by quarterAnnualised run-rate spreads each contract's value evenly across its term, so a multi-year renewal does not read as a spike in growth. Switch to raw award value to see the value booked on the day each contract was signed. Quarters past the last complete one are work already under contract, not a forecast.$0$150K$300K$450K$600K2023202420252026Principals Pty Ltd

Annualised run-rate spreads each contract's value evenly across its term, so a multi-year renewal does not read as a spike in growth. Switch to raw award value to see the value booked on the day each contract was signed. Quarters past the last complete one are work already under contract, not a forecast.

What they supply

Product or service areaValueContractsShare
Marketing & Communications$1.9M581.2%
Human resources services$402K217.4%
Computer services$33K11.4%

Who buys from them

Department of Health and Aged Care$724K
Future Fund Management Agency$597K
Department of Health, Disability and Ageing$550K
Australian Competition and Consumer Commission$440K

How they win work

57.3% of this supplier's contract value was won through open tender. A low figure means most work is awarded through limited tender, which usually signals an entrenched incumbent.

Recent contracts

  • Strategic Branding for Aged CareDepartment of Health, Disability and Ageing · 2025-06-24$550KAusTender
  • Branding for Support at HomeDepartment of Health and Aged Care · 2025-01-13$284KAusTender
  • Branding and design servicesFuture Fund Management Agency · 2023-12-04$162KAusTender
  • Workshop and facilitation services.Future Fund Management Agency · 2023-11-23$17KAusTender
  • Brand Strategy, Consumer Testing, Design ServicesAustralian Competition and Consumer Commission · 2023-10-18$440KAusTender
  • Provision of Creative and Digital Communication ServicesDepartment of Health and Aged Care · 2023-08-15$440KAusTender
  • Branding and Design ServicesFuture Fund Management Agency · 2023-03-30$385KAusTender
  • Website review servicesFuture Fund Management Agency · 2023-03-14$33KAusTender

Compare with similar suppliers

Principals vs UNIVERSAL MCCANNPrincipals vs Dentsu Mitchell Media Australia Pty LtdPrincipals vs Publicis Media Australia Pty LtdPrincipals vs VMLY&RPrincipals vs Cancer Council Australia

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Federal contracts only. This is published AusTender data for Commonwealth agencies. It does not include state or territory contracts.

Figures are calculated from published AusTender contract notices. Verify on AusTender.

Last recalculated 2026-08-01.